B3Labs
Levenshtein distance is a metric for measuring the ‘difference’ between two sequences.
The Levenshtein distance between two strings is defined as the minimum number of edits needed to transform one string into the other, with the allowable edit operations being insertion, deletion, or substitution of a single character. It is named after Vladimir Levenshtein, who considered this distance in 1965.
‘Slacktivism’ is one of my new favourite words. It’s a term that refers to the showing of support for a cause or social issue that requires very little effort, and ultimately has minimal or no effect other than to vent the slackivist’s personal opinion. Unfortunately, I can’t take credit for its conception.
Social media platforms have become the perfect catalyst for those people who are only willing to engage in the simplest of measures to voice their opinion, and are not truly engaged in making changes to the world around them. You don’t have to look hard on Twitter, Youtube comments, and Facebook fan page comments to see what I mean.
So, with today being the day where we vote on whether we should adopt the Alternative voting system in the UK, I thought it would be interesting to perform a little experiment: To see if the popular opinion on Twitter on the the vote is a true reflection of the people who actually vote.
Many businesses seem to focus on attracting traffic to their site without thinking of how to keep them there. The site’s content is often overlooked – usually trumped by focusing heavily on aesthetic – and not considered a priority when developing a new website.
However, the content and copy of your site has a huge impact on the overall user experience. By understanding the importance of your site’s content and taking measures to enhance it; you could experience a huge impact on your websites usability, and therefore its overall performance. We’ve come up with five tips to improve your site’s content and enrich the experience for your users.
Whilst working on a mobile development project a while back, we stumbled on quite a few technical challenges regarding the triangulation of given points. I will be posting a couple of articles on the various details of those challenges. Firstly, I’m going to look at how to find the nearest location from a triangulated point by a series of mobile towers.
It is expected to be announced in the next couple of days that Twitter has bought TweetDeck, after making a counter offer nearly twice that of social media development company, UberMedia.
It is widely believed that the motive behind this move by Twitter, is to ensure that they retain maximum market share. By disrupting negotiations between TweetDeck and UberMedia, Twitter has ensured UberMedia won’t gain the predicted 20% share of all tweets served.
UPDATE: Branded3 introduce a live stream from the Royal couple’s hotel bedroom! Read on to get the link…
Ok so we’ve given in; after months of trying to avoid the Royal Wedding and the constant stream of news stories on what Kate’s dress might look like, and whether the cake will contain nuts (hardly breaking news…) we’ve decided to embrace the national celebration, which is quickly turning out to be the most interactive event in history.
The results of a recent study have shown that smartphones play a significant role in the everyday lives of users; reflecting an overwhelming response to mobile advertising and a need for local searches.
These findings reveal that the need for businesses and retailers to be mobile friendly and search optimised is greater than ever before; and the secret to maximised visibility could lie within having a mobile oriented site.
Being the subject of a direct attack ourselves; we know the confusion and frustration felt by those at the Sony camp today, as the PlayStation network remains offline for a sixth consecutive day.
In a further blow, Sony has now admitted that the personal credit card information of some of the network’s 75million users worldwide may have been “compromised”.
In this article, I’d like to share some ideas I’ve had on how to measurably increase the effectiveness of websites by discussing conversion rate optimisation; factoring in elements such as interface design and usability, rather than purely gauging on SEO performance.