Google experimenting with product images in snippets

Here’s something I’ve not seen before – Google seems to be testing a new feature that displays product images alongside the snippet of a particular search result.

The images in the screenshot below (kindly provided by Glen Allsopp) are aggregated from this category page, resized and lined up alongside the traditional snippet and information.

My guess is that this will have a pretty big effect on the number of clicks that particular search result gets. It will be interesting to see if this test becomes a real feature like the inline sitelinks.

BY Patrick Altoft AT 4:46pm ON Tuesday, 26 May 2009

Patrick Altoft is Director of Search at Branded3 and has worked in the SEO industry for over 10 years. With experience across some of the worlds largest brands as well as startup businesses Patrick is well known in the industry and speaks regularly at the major SEO conferences and events. Follow Patrick on Twitter or Google+