Patrick Altoft to speak at A4U Expo on Wednesday

Digital marketers across the world will be treated to a host of performance marketing insights and discussions at the 2012 A4U Expo in London this week.

Our Director of Search, Patrick Altoft, will be speaking at the event on Wednesday and will be joined by more than 1,000 marketing delegates from across the world to discuss all things performance marketing at the Hilton London Metropole.

As the UK’s largest conference of its kind, A4U Expo promises to provide a plethora of useful industry information. More than 40 sessions and panel debates are pencilled in to discuss the nature of the performance marketing industry and how it has evolved since the exhibition was last in London in 2011.

Agencies, publishers and advertisers alike are preparing for a day of education and networking in one of the largest events on the digital calendar, covering everything from search to social, mobile to video, e-commerce to e-mail.

Patrick’s session will start at 11am in Sandringham and is aptly named Turbo-Charging your SEO & Link Building Strategy. It will address SEO in a post-Panda world by taking attendees through a full site link audit of an affiliate site to show you first-hand exactly how we carry out such a process.

If you haven’t got a ticket yet and would like to go, they can be purchased here or on the day at the venue itself.

If you’re attending the event, feel free to get in touch to arrange a meeting on the day. We hope to see you there!

BY Scott Mason AT 12:00pm ON Monday, 15 October 2012

With an abundance of writing experience and an academic background in rhetoric and speechwriting, Scott understands the importance of crafting the right content for the right audience. He is a Content Strategist here at Branded3. Follow Scott on Twitter