Delivering top rankings for complex ecommerce sites…
Optimising ecommerce websites is quite often a difficult task. Legacy CMS systems, large numbers of products and the use of generic manufacturer descriptions are all barriers that need to be overcome in order to deliver a successful SEO campaign.
Here at Branded3 we’ve met with hundreds of different ecommerce challenges over the years and have always been able to deliver good results, even for clients who have struggled to gain rankings in the past with other agencies.
The key to good ecommerce SEO is to know what variables can be changed and not to worry about those that can’t. Lots of our clients use ecommerce platforms that are not very well optimised and we just have to recognise that and find other methods of delivering results.
Below is a presentation from May 2011 by Patrick Altoft, Director of Search at Branded3, giving a brief introduction to some of the tips and strategies we use to help deliver industry leading traffic volumes to a whole range of ecommerce clients.
Please get in touch if you would like a free strategic evaluation of your ecommerce SEO campaign.