Google Struggling With IP Delivery

  • 0
  • March 30, 2009
Patrick Altoft

Patrick Altoft

Director of Strategy

Google seems to be struggling with IP delivery – very worrying for people with AdWords campaigns targeted to specific locations.

All weekend at home (on Sky broadband via a BT line) my searches have been bringing up Google Local results targeted to London. Today in the office (via BT Business Broadband) the results are still targeted to London.

Google IP

Google does give you the option to change your location but the default location is (or always used to be) targeted to your IP address.

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