Google UK market share hits 90 percent

  • 0
  • January 19, 2008
Patrick Altoft

Patrick Altoft

Director of Strategy

According to the Hitwise figures for December 2007 google.co.uk had a market share of 75% while google.com had a market share of 15% making the total Google market share a staggering 90% here in the UK.

Yahoo isn’t even in the top 4.

Google market share

It seems people are till using MSN/Live thanks to IE7 and Vista and people are responding to the Ask marketing drive but how can Yahoo be so low? Nobody I know uses anything other than Google.

The reason behind this has a lot to do with the fact that only Google has really figured out how to offer UK focused results with a mix of international results when they are needed.

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