Google UK market share hits 90 percent

  • 0
  • January 19, 2008

According to the Hitwise figures for December 2007 google.co.uk had a market share of 75% while google.com had a market share of 15% making the total Google market share a staggering 90% here in the UK.

Yahoo isn’t even in the top 4.

Google market share

It seems people are till using MSN/Live thanks to IE7 and Vista and people are responding to the Ask marketing drive but how can Yahoo be so low? Nobody I know uses anything other than Google.

The reason behind this has a lot to do with the fact that only Google has really figured out how to offer UK focused results with a mix of international results when they are needed.

Patrick Altoft

About Patrick Altoft

Patrick is the Director of Strategy at Branded3 and has spent the last 11 years working on the SEO strategies of some of the UK's largest brands. Patrick’s SEO knowledge and experience is highly regarded by many, and he’s regularly invited to speak at the world’s biggest search conferences and events.

Like what you see? Talk to an Expert