Google Website Optimiser is Broken

  • 0
  • March 18, 2009
Patrick Altoft

Patrick Altoft

Director of Strategy

Google Website Optimiser sounds like it could be such a promising conversion rate optimisation tool but it’s very hard to actually find.

To start with when you search on Google for “google website optimiser” you are directed to this page which is just a campaign preview page. Clicking on the AdWords ad takes me to this page which makes me sign the terms of service every single time I load it up.

Website Optimiser

Aside from the problems I have in actually accessing the service I also ended up with a 98.13% conversion rate of visitors to subscribers on Blogstorm which was interesting.

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