How We Built A Million Dollar Site In 4 Months

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  • June 4, 2008

At Branded3 we don’t normally like to talk about how much money our client’s make but in this case I want to make an exception.

A new client at the start of the year requesting a linkbuilding campaign for their brand new e-commerce site. The site was built on a standard shopping cart platform with just the usual SEO modifications (page titles, friendly urls etc) carried out.

We set about building links – a total of 700 to date. The links are all natural and judging by last months figures the search engines love them. In May, the fourth month we have been working on the site and the fourth month it has been live, it made $90,000 from organic search. If the revenue stays at this figure the site will make over $1 million per year.

Of course we hope to keep increasing the revenue and turn the site into a $10 million business inside 12 months.

The reason I am writing about this is to show that building a new site from scratch isn’t impossible. In moderately competitive industries you can overhaul any competitors inside 12 months with the right backlinks.

By building natural links you can avoid most of the traditional sandbox effects and make enough money from long tail traffic to be profitable inside a few months. After that it’s just a question of watching & waiting.

Patrick Altoft

About Patrick Altoft

Patrick is the Director of Strategy at Branded3 and has spent the last 11 years working on the SEO strategies of some of the UK's largest brands. Patrick’s SEO knowledge and experience is highly regarded by many, and he’s regularly invited to speak at the world’s biggest search conferences and events.

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