Search Engine Submission is a Scam and Google Profits from it

  • 0
  • December 4, 2007

If a website wants to use Adwords to advertise on the term “search engine submission” it will cost them around $500 per day, equivalent to $180,000 per year. Assuming Google is earning this amount of money from a few sites they are making a profit of over $500,000 per year from this one keyphrase.

The problem with this is that search engine submission is nothing but a scam. You don’t need to submit your site to a search engine and you certainly don’t need to re-submit in the future.

Google, Yahoo and MSN all find sites using links, so when another site links to yours they will find it and index it. No submission required.

If you really want to submit to these search engines you can, for free, at the links below:

This is what Google has to say about search engine submission:

Inclusion in Google’s search results is free and easy; you don’t even need to submit your site to Google. Google is a fully automated search engine that uses software known as “spiders” to crawl the web on a regular basis and find sites to add to our index. In fact, the vast majority of sites listed in our results aren’t manually submitted for inclusion, but found and added automatically when our spiders crawl the web.

So, if it is “free and easy” why is Google making money from it?

I would like to see ads removed from this keyword and Google to create a page in the webmaster help section that ranks number 1 for this query debunking the myths about search engine submission.

What do you think?

Patrick Altoft

About Patrick Altoft

Patrick is the Director of Strategy at Branded3 and has spent the last 11 years working on the SEO strategies of some of the UK's largest brands. Patrick’s SEO knowledge and experience is highly regarded by many, and he’s regularly invited to speak at the world’s biggest search conferences and events.

  • James Mann

    Great point. Why pay for search engine submission.

    I have always tried to get my clients and friends to understand that they really only need to write a couple of well focused articles and get them published on the main article directories.

    Make a few comments in forums that are relevant to your content and in no time your page will be visited by the search engines that are indexing the places you put your articles and comments.

  • Advice Network

    It is a scam, and it is not going to stop. The only thing you can do is what you just did. Let people know it is a scam. Now at least everyone who reads your blog will be safe!

  • Nick

    I don’t think you can blame Google for making money out of this and why do you assume an advertiser would ‘have’ to pay $500 a day? Is there any proof that these companies have no effect what so ever? If there was, there’d be a huge black name against them and i doubt Google would let them go ahead.

  • Shaun

    Not sure about removing the ads, but i agree that making it more obvious that this is something you can easily do yourself would help a lot of people save a lot of money.

  • John Cutt

    Its is true that webmasters themselves can do search engine submission, but it involves lot of time effort, energy and research which is not possible for everyone. That’s where in the search engine marketing professional come into picture. Finding the right service and person for your company and boost your website in search engine.

  • Stuart

    It is a scam try to cancel.

  • Max

    I have never payed for Search Engine Submission in my life and I don’t think I ever will. All the good search engines finds my websites anyway. Great Article Patrick

  • http://Patrick,TakeItFromTheTop,Please gabriella

    What do I think?

    I would very much like to read Patrick Atloft’s blog on Search Engine Submissions/Google Prifits Scams REWRITTEN for the proverbial layman. Patrick must try his best to PRETEND that he has no idea what the meanings are of the terms he uses, including just HOW this whole process functions and why, etc.

    I realize that it is likely that Patrick tried to do this — to explain the whole idea to us in the most simplistic way he could imagine — but he HAS FAILED miserably (or is it “very well?”) 😉 Pretend, pretend, pretend, Patrick. Please, pretend you’re 7 years old and know nothing about search engines and the like; then try to explain it to your fellow classmates.

    Thank you!


  • Nigel

    Well it seems pretty clear to me. I’m no expert but I think Patrick’s advise is sound. The search engines are finding my website without me submitting it or using any submission service.
    But you do need to keep working constantly on relevant content and relevant inward links – which isn’t easy in a niche market where the sites on the web with the most relevant content are probably your competitors.

  • Tamsin

    Submitting to the search engines is free and easy to do. Internet marketing experts cannot do anything extra with this process than you can do for yourself.
    It isn’t actually required to submit your page to search engines. The spiders will crawl the internet and find your website anyway. Create links via a news article or by posting on a relevant forum and the search engines will find you.

  • joseph mcewan

    I am fully convienced that people who make money on the internet are the ones who only game is scam others. I have tried several online business site, the ones who promises to promote my website with traffic, they take your money and you never hear from them again. Set an forget, 10.000 visitors for $50.oo I have wasted so much cash on these things without any success. ( It’s internet robbery ,they are all worthless scam artists) so beware folks beware, and don’t get caught!

  • Aarif

    its really fake they take 400 dollors but in reply i receivez O

  • Keshav Saini

    There is no point that Google is making such a huge sum of money by only this keyphrase. Moreover there are loads of free Search engine submission services that are semi automatic and you can choose to submit your site daily to different directories by choosing your category.

  • Ari

    i agree too !! paying for trafic is waist of time MOST OF THE TIME, but google adword is good if you wanted to send the massege out quick or IF you were %100 sure that advertising will MAKES YOU MONEY , i mean IF YOU HAVE A VERY GOOOD PRODUCT.

  • Jeff

    I can’t believe that anyone even considers registering their website with a search engine. Even fathoming that idea is asinine. Perhaps it’s brought about by the “time-fighters” of America that assume things have to be manually cataloged, like this is 1960. Please. Wake up and realize the century.

    As for the scam though: People will always fall for scams when they are desperate, any con-artist knows that. The only way to prevent people from falling for scams is to prevent people from being desperate… which isn’t possible.

  • dan

    never pay more then 20 bucks a MONTH for ads. you can refine over time, and this method does work


    question….just signed up for the “google profit” deal….how do i get out of it?

  • J.Campos

    Hi there ALLAN,

    I got here by researching on the subject. Now is it true they’ll charge you $72.21 each month after you submitted your billing info? Is it true they’ll also sign u up for SafeLockID for $19.95 a month and GrantSpring for $14.95 a month? Is it true they won’t tell you but you’ll find out in your bank acct’ s statement?
    Boy, call something a scam!
    Don’t take my word for sure, but I also found you can call 866-951-1406 Monday – Friday 9am – 5pm to cancel.
    It is worth give a try.
    Oh, and… keep researching, but beforehand.
    Good luck!

  • Kiel


    I currently manage many PPC campaigns many worth over $1000 pcm. ‘Never pay more than $20’ is total tosh. It’s totally relative depending on what keywords you bid on and what click through rates you require.

    As a catch all rule, more money invested = higher return on investment if your campaign is in the right hands, but obviously its limited by daily searches and cost per click.

    But to be honest, there are WAYYYY more effective ways to generate business which involve organic SEO (and MUCH more margin in it for SEM companies)

  • http://na susan g

    I read a disclaimer that Google the search engine is in no way affiliated with this google profit kit or the other one Google Profits, I have had charges to my bank accounts and am trying to sort them out. I am not sure but I think the charges are coming from me ordering these for $1.00 each. When I contacted one of the charges at my bank, they also credited two other unknown charges that I will put together and see if I can come up with a single source for all of these. Needless to say I am more than frustrated and just mad enough to not stop until I figure this out. There are two charges from Realpromo???? that people seem to think come from a free trial at Realtytrac, but when I checked the Realpro site to see what they do and their business associates, it has to do with Search Engines and Real Estate leads I think, I’m not sure if maybe Realtytrac is not the bad guy here, I won’t know until Monday when I can contact them. The number the bank gave me, I only got a recording of their office hours. I won’t stop until I get to the bottom of this, simply because someone is trying to trick me and others it looks like, and unless someone really puts it all together there is no telling how much money they will make and never be questioned about. This is confusing enough to me let alone people who are busy and have no time to sort this out. My banks have been very cooperative and there were two charges posted wrong, from the Google biz and another using another name for $47.50 each. It looks like when the order is made for Google Profits kit, that is when a charge is made. After all they get our number for $1,00 and run with it. That is why I think it is all tied in. The credit that was made was also the same time the $47.50 credit posted as well. That had a completely different name on my bank transaction page. Still working on this and I will let you know what I find out. ASAP

    Read more about Search Engine Submission is a Scam and Google Profits from it by Blogstorm SEO Blog

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