SEO mis-information from Go Daddy

  • 0
  • July 5, 2007

Incorrect SEO information is one of my pet hates and Go Daddy seems to be pushing some pretty bad advice on their website today.

When you try to register a domain they offer this “helpful” tip:

Why should I register more than one domain name?

  • Drive more traffic to your Web site.
  • Enjoy more opportunities to market to–and be listed in–search engines.
  • Provide customers more ways to find you when searching the Internet.

Using more than one domain is generally a bad idea. Using extra domains to try and get traffic from the search engines is almost always a bad idea. I know Go Daddy are trying to sell more domains but giving people the wrong information isn’t the way to do it.

Sometimes a second domain is a good idea for example if you want to launch a version of your site in another country or if you have a major new product that doesn’t fit your existing site.

You should always try to buy misspellings and country specific versions just so somebody else can’t use them. Just redirect them to your homepage.

Patrick Altoft

About Patrick Altoft

Patrick is the Director of Strategy at Branded3 and has spent the last 11 years working on the SEO strategies of some of the UK's largest brands. Patrick’s SEO knowledge and experience is highly regarded by many, and he’s regularly invited to speak at the world’s biggest search conferences and events.

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