It’s been a pivotal year in Search this year, with the focus of all online marketing strategies becoming the user. The user has dominated 2013’s Google algorithm updates and digital marketers like us have had to adapt our strategies to align with this.
So, what can we expect in 2014? Well, much of the same in our opinion. The trends and themes that we’ve seen dominate this year – segmentation, content marketing strategies, usability, and engaging content – will carry through into 2014 and become ever more important for a successful online presence.
We’ve offered our expert, well-founded predictions for what the Search & Digital industry can expect to see in 2014 in a downloadable report.
As an agency, we’re always trying to keep ahead of the game in terms of what Google will do next and what will be the next buzz in marketing; so these predictions are what we’ll be basing our client’s marketing strategies on next year.
Download the document below and hopefully our predictions will offer some food for thought for your strategies and campaigns next year, as ever, if you have any questions, please do get in touch.
Submit your details below and download the report.