SearchLeeds 2017 logo

The biggest search conference in the North of England. A free one-day event created to bring together the brightest and best of search. No sales pitches – just actionable advice in the UK’s SEO capital.

15/06/2017

SEARCHLEEDS

AGENDA

SPEAKERS

SPONSORSHIP

VENUE

THE PARTIES

Agenda

To view the full agenda for SearchLeeds 2017 please see below:

Stage 1 - Main Stage

08:30
Registration

09:30
Introduction to SearchLeeds
Tim Grice, Branded3

09:35
Let’s get emotional
Laura Crimmons, Branded3

10:00
Links as a metric in 2017, are they still relevant and how do we ensure value?
Paul Madden, Kerboo

10:25
From SMEs to billion dollar companies – how link building can work for everyone
Paddy Moogan, Aira

10:50
Break

11:15
Audience development: How SEO and social work together at a large publisher
James Carson, The Telegraph

11:40
A content blueprint to drive serious SEO success
Danny Blackburn, Stickyeyes

12:05
We don’t go online. We live online
Stephen Power, Google

12:30
Lunch

14:00
Afternoon introduction
Tim Grice, Branded3

14:05
Desire, Data, and Developers: 3 key facets of improving paid search performance
Steve Baker and Neil Astin, Epiphany

14:30
Futuristic paid media strategies
Samantha Noble, Koozai

14:55
What your agency isn’t telling you
Matt  Kwiecinski and Chris Rowett, Journey Further

15:20
Break

15:45
Lessons from SEO split-testing
Will Critchlow, Distilled

16:10
Winning conversion-driven ecommerce SEO
Aleyda Solis, Orainti

16:35
How to be Amazon (and beat Google at Search)
Stephen Kenwright, Branded3

17:00
Closing session – Q&A

17:30
After party

Stage 2 - Search Laboratory Stage

09:35
Are you seeing the whole elephant? Why you need multiple perspectives
on your customers to get the full picture
Rob McGowan, Response One

10:00
Nailing Ecommerce Analysis with Google Analytics
Anna Lewis, Polka Dot Data

10:25
Exploring data relationships – where quantification ends and contextualisation begins
Adam Lee and Liam Mordew, Amaze

10:50
Break

11:15
PPC: Increasing your odds of winning – how to get an extra 10% from advanced bidding techniques
Pete Whitmarsh, Search Laboratory

11:40
Grow your business with Google Shopping
Christian Scharmüller, Smarter Ecommerce GMbH

12:05
The growing impact of artificial intelligence on paid media
Jon Greenhalgh, Branded3

12:30
Lunch

14:05
Agile in the real world – it really is all about embedding from the trenches!
Christina Ohanian, River Island

14:30
Too much choice for too little space and crawl budget. SEO and choice theory
Dawn Anderson, Move It Marketing

14:55
Turning SEO audit recommendations into business gains (SEO audit case studies)
Barry Adams, Polemic Digital

15:20
Break

15:45
Facebook ads: The shifting landscape from keywords to audiences
Ned Poulter, Pole Star Digital

16:10
Fueling content in the dark
Lydia Hinchliff, MediaCom

16:35
Brand:The only future ranking factor?
Malcolm Slade, Epiphany

17:00
Stage close

17:30
After party

Stage 3

09:35
Prepare your website for mobile-first indexing
Jon Myers, DeepCrawl

10:00
Adapting your search strategy for a voice search world
Rebecca Weeks and Romain Bonnet, Manning Gottlieb

10:25
Mobile first optimisation for non-responsive websites
Mathew Court, Auto Trader

10:50
Break

11:15
The Future of Search
Ellie England, Bing

11:40
The Psychology of Search
Vikas Arora, Bing

12:05
To Rent or to Mortgage – PPC vs SEO & why you cant ignore either
Arianne Donoghue, icelolly.com

12:30
Lunch

14:05
Is content really still King? And, how do you make a King work for you?
Toby Brown, Response One

14:30
Why no one cares about my content (including Google)
Alex Tachalova, Digital Olympus

14:55
How to get amazing content marketing results (and measure it)
Chelsea Blacker, BlueGlass

15:20
Break

15:45
So how good (or bad) was that pitch? 10 real examples of practices that either won or lost you that contract!
Martin McGarry, WhichBingo

16:10
SEMrush ranking factors study
Olga Andrienko, SEMRush

16:35
Stage close

17:00
After party

Agenda

Keep up to date with the latest conference news by following
@SearchLeeds on Twitter.

Contact details

Marketing enquiries
charlotte.harris@branded3.com

Speaking enquiries
stephen.kenwright@branded3.com

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