Turning data into insights and insights into actions.

Web Analytics

Analytics provides the data we use to insightfully develop meaningful strategies for brands around the world.

Our heritage in search and our close collaboration with content, PR, design and development teams provides us with a unique and unparalleled perspective on the data.

From getting a basic understanding of Google Analytics to learning how to use the more advanced features, our experts can help you to get the most out of your data.

Account fundamentals and implementation

Custom Google Analytics setup

From demographics tracking to enhanced eCommerce tracking and link attribution, there’s a wealth of features that GA can provide to improve data accessibility that isn’t the standard out-of-the-box solution.

Google Analytics auditing

Is your analytics set up for optimal data collection and insights? Our team of experts evaluates and validates the status of your account and suggests changes to help you make the most of your reports.

Goals and KPI tracking

Track the most important actions on your site with goal tracking and follow the user’s journey to understand how you can make it easier for them to navigate and complete the actions you need them to undertake.

Custom data filtering

Segmenting the data can often provide previously hidden insights. We can provide strategic guidance on implementation to make sure you’re maximising the way in which your data informs your digital strategy.

Analytics integration

Custom tracking solutions

Whether your cross-domain tracking needs implementing or fixing, your eCommerce carts need optimising or you have any bespoke campaign tracking requirements, we can help.

Custom reporting and benchmarking

We can help to align your reporting with your business objectives to make sure that you have a clear picture of where your benchmarks are and consequently what success looks like.

Ad hoc Analytics consultancy

Through our scientific approach and in-house knowledge, we deliver analytical solutions to any problems that you might be facing on Google Analytics, Adobe Analytics or any other package.

Google Analytics training

Whether you’re the experienced marketer wanting to brush up on latest developments or the newbie just starting out on your analytics journey, we can offer bespoke training and workshops to provide you with the tools and knowledge you need to keep up with an ever-changing platform.

Why partner with Branded3 for your Analytical solution?

With over 56% of all websites capturing data through Google Analytics, our dedicated insights team is ideally positioned to provide you with targeted insights through the platform. With Google Analytics qualifications and experience of other major analytical packages, we’ll use our 20 years of collective experience to aid your analytics journey.

We’re Google Analytics qualified

We’re experienced on multiple platforms

We have a dedicated team that draws on years of experience

“The Branded3 Web Analytics Team provided some great training and ongoing support (via bespoke training sessions at their office as well as email and telephone), to allow us to grow our skill set in GA and really optimise this tool. This has been key to us to really understand online behaviour and drive our online strategy. They’ve also designed and automated a suite of dashboards and reports that allow us to keep track of our online performance and proactively address issues as soon as they arise. Very skilled and responsive – would highly recommend.”

Andrew Kenyon – Web Analytics Manager – Jet2

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